awareness

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By: Salesforce     Published Date: Oct 17, 2019
Customer experience management means caring about the end-to-end experience your brand has with its prospects, customers, and brand evangelists. Managing the customer experience requires attention to detail at all steps along the path to purchase, from the content created to capture awareness, to the ecommerce experience of shopping on your site, and the after-sale commitment to keep loyal customers engaged using newsletters, coupons, and customer-appreciation sales. Read this guide to find out more.
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     Salesforce
By: KPMG     Published Date: Oct 15, 2019
Consumers have become more educated about the value of data and cyber risks associated with it. As consumer awareness increases so does their expectations of trust and digital security. Read now KPMG's report Trust in the time of disruption to understand the cybersecurity gap that exists between consumers and organisations, and what asset management and financial services firms as a whole can do to close the trust gap.
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     KPMG
By: InMoment     Published Date: Oct 14, 2019
In today’s experience economy, a simple request for feedback on a receipt is not enough to accurately determine your guests’ needs. Guests need to be presented with the option to share feedback at the right time for them—whenever, wherever, and however they want to. At the same time, the volume of feedback requests and the length of surveys often result in survey fatigue and other negative emotions in guests. This is just one of the complex issues restaurant brands find themselves facing today. Others include: • How do I understand the experience every individual guest has with my brand? • How do I communicate with them in a way that they’re more likely to give feedback? • How can I demonstrate awareness of the guests’ situations and acknowledge their needs?
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     InMoment
By: AWS     Published Date: Oct 09, 2019
When determining the best way to protect their applications and data on Amazon Web Services (AWS), organizations are often challenged by the high total cost of ownership and threat dwell times found in other security solutions. Armor can help your organization overcome these barriers and increase awareness of what is being deployed, and where, so you can better control your security policies. Attend our upcoming webinar to see how Armor helps customers reduce their time to market, accelerate development timeline, and gain quick, secure application access.
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     AWS
By: AWS     Published Date: Oct 07, 2019
When determining the best way to protect their applications and data on Amazon Web Services (AWS), organizations are often challenged by the high total cost of ownership and threat dwell times found in other security solutions. Armor can help your organization overcome these barriers and increase awareness of what is being deployed, and where, so you can better control your security policies. Attend our upcoming webinar to see how Armor helps customers reduce their time to market, accelerate development timeline, and gain quick, secure application access.
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     AWS
By: AWS     Published Date: Oct 07, 2019
Armor provides a managed Security-as-a-Service (SECaaS) solution that helps strengthen and unify your AWS, on-premises, and hybrid security to enable rapid detection, prevention, and response to cyberthreats in real time—typically with a lower TCO. Armor’s protection can be deployed quickly to help boost application availability. This can also play a role in increasing the visibility and overall security awareness across all your apps, no matter where they reside, because they are always operational. This solution also puts the tools—like a Web Application Firewall—in place to provide appropriate protection while being managed from a single pane of glass. Your organization can also continue using your existing security resources because Armor provides the integration to unify their offerings with the tools you already have in place. In addition, Armor’s Security Operation Center (SOC) is incorporated to reduce high threat dwell times (the amount of time a threat has undetected access t
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     AWS
By: Oracle     Published Date: Sep 26, 2019
It’s no secret that data-driven marketing (DDM) is top of mind for brand and agency executives. But what is surprising—shocking, in fact—is how vital first- and third-party information is for creative and execution strategies today. Case in point: 70% of senior marketing executives from brands, agencies and related industry segments say data-driven marketing is a core element of a majority of their campaigns, according to a new Oracle-Forbes Insights survey. This full immersion in data and analytics—more than what many industry insiders may have realized—shows how quickly brands and agencies have recognized the potential benefits and rushed to replace outdated “gutfeel” decision making with quantifiable research. This was another recurring theme in the Oracle-Forbes Insights study, which found that marketing executives rely on advanced analytics to increase sales, attract new customers and expand brand awareness. In addition, 71% of respondents feel they effectively use it to identify
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     Oracle
By: pepperjam     Published Date: Sep 25, 2019
Did you know that the right influencer can produce content that's 11x more effective than banner ads? Driving awareness, engagement and delivering customer conversions, influencers are more important than ever. Download Pepperjam’s Guide to Influencer Marketing to learn more about: What makes influencer marketing so effective How to find the right influencers Handling challenges with influencer marketing Getting started with influencers Plus more!
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     pepperjam
By: Gigamon     Published Date: Sep 03, 2019
Network operations teams can no longer ignore the application layer. Application experience can make or break a digital enterprise, and today most enterprises are digital. To deliver optimal performance, network operations tools must be application-aware. However, application-awareness in the network and security tool layer is expensive and difficult to scale. Enterprises can mitigate these challenges with a network visibility architecture that includes application-aware network packet brokers (NPBs). EMA recommends that today’s network operations teams modernize their approach with full application visibility. EMA research has found that network teams are increasingly focused on directly addressing security risk reduction, service quality, end-user experience, and application performance. All of these new network operations benchmarks will require deeper application-level visibility. For instance, a network team focused on service quality will want to take a top-down approach to perfo
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     Gigamon
By: HERE Technologies     Published Date: Aug 08, 2019
The overall supply chain is becoming increasingly complex. When running smoothly, this global system lowers costs and improves quality, but as more moving parts are introduced the potential for inefficiency increases. Greater visibility is key to preventing disruptions and gaps in the supply chain - and location data is the key to enhancing visibility. By reading this eBook, you will discover: How location intelligence can help identify areas that are ripe for optimization How real-time data can provide useful insights on supply chain health and help identify waste in your processes How HERE helped a car manufacturer identify millions in savings annually by adding location awareness to its supply chain planning
Tags : supply chain, transport and logistics, mapping
     HERE Technologies
By: Juniper Networks     Published Date: Jul 31, 2019
Cybercrime has rapidly evolved, and not for the better. What began in the 1990s as innocent pranks designed to uncover holes in Windows servers and other platforms soon led to hacker Kevin Mitnick causing millions of dollars in malicious damages, landing him in prison for half a decade and raising the awareness of cybersecurity enough to jump-start a multimillion-dollar antivirus industry. Then came the script kiddies, unskilled hackers who used malicious code written by others to wreak havoc, often just for bragging rights. If only that were still the case.
Tags : application management, application performance, network infrastructure, network management, network security
     Juniper Networks
By: Indegy     Published Date: Jul 29, 2019
The Indegy Industrial Cybersecurity Suite protects industrial networks from cyber threats, malicious insiders, and human error. From threat detection and mitigation to asset tracking, vulnerability management, configuration control and device integrity checks, our Industrial Control System (ICS) security capabilities maximize the safety and reliability of your operational environment. Deployed as a network or virtual appliance, Indegy’s agent-less solution offers comprehensive security tools and reports for IT security personnel and OT engineers. The Indegy Suite delivers crystal clear situational awareness across all sites and their respective OT assets - from Windows Servers to PLC backplanes - in a single pane of glass.
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     Indegy
By: Apptio     Published Date: Jul 16, 2019
This eBook outlines how organizations can leverage showback and chargeback to impact IT costs—to improve awareness and accountability, and to shape demand and consumption. Follow the guiding principles outlined in this eBook so you can: - Eliminate labor-intensive manual billing - Get rid of high-level, indefensible IT allocations - Put an end to the notion that IT is free - Reduce frustration by business leaders about their IT costs
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     Apptio
By: Group M_IBM Q3'19     Published Date: Jun 24, 2019
Today's energy, environment, and utility companies face an unfamiliar landscape in which they must integrate alternative energies, expand situational awareness across the system, and deepen their relationships with customers-all while continuing to deliver reliable, safe, and affordable electricity, gas and water to everyone.By combining predictive analytics with IoT, cloud and mobile technologies, utilities companies can Lower costs, improve operational efficiency and increase equipment reliability.
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     Group M_IBM Q3'19
By: Indegy     Published Date: Jun 17, 2019
The Indegy Industrial Cybersecurity Suite protects industrial networks from cyber threats, malicious insiders, and human error. From threat detection and mitigation to asset tracking, vulnerability management, configuration control and device integrity checks, our Industrial Control System (ICS) security capabilities maximize the safety and reliability of your operational environment. Deployed as a network or virtual appliance, Indegy’s agent-less solution offers comprehensive security tools and reports for IT security personnel and OT engineers. The Indegy Suite delivers crystal clear situational awareness across all sites and their respective OT assets - from Windows Servers to PLC backplanes - in a single pane of glass.
Tags : cybersecurity, industrial networks, security capabilities, indegy
     Indegy
By: Mimecast     Published Date: Jun 03, 2019
Knowing where to look and what to watch out for is half the battle. Download this report to understand the most pervasive types of email threats, how security professionals perceive them and what they’re doing to combat them. Most importantly, you’ll walk away with actionable steps to improve your organization’s email security and cyber resilience. Gain valuable insight from 1,025 global IT decision makers on email-based attacks, cyber resilience, business continuity, awareness training and threat intelligence.
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     Mimecast
By: HP Inc.     Published Date: Jun 03, 2019
Awareness of the issue is essential. As with most security threats, an understanding of how it operates will help determine next steps. Here we have outlined seven key actions to help prevent cryptojackers taking over your network.
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     HP Inc.
By: PGi     Published Date: May 03, 2019
It’s true that webinars and webcasts are a great way to generate leads, launch products and interact with prospects. Yet, when it comes to attendance, less than half of those who register join the online events. Meaning, regardless of how great the content is in your webinar or webcast, it doesn’t have much meaning if no one’s attending! There are plenty of effective ways to promote your online event and up your attendance rate. Some traditional ideas include creating landing pages, promoting the event on your company’s home page and sharing across social media channels. Here are a few additional out-of-the-box ideas from Team GlobalMeet that are simple and surprisingly effective ways to make sure you not only drive awareness for your event but can also get people excited to attend!
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     PGi
By: Group M_IBM Q2'19     Published Date: Apr 10, 2019
Today's energy, environment, and utility companies face an unfamiliar landscape in which they must integrate alternative energies, expand situational awareness across the system, and deepen their relationships with customers-all while continuing to deliver reliable, safe, and affordable electricity, gas and water to everyone.By combining predictive analytics with IoT, cloud and mobile technologies, utilities companies can Lower costs, improve operational efficiency and increase equipment reliability.
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     Group M_IBM Q2'19
By: Group M_IBM Q2'19     Published Date: Apr 10, 2019
Today's energy, environment, and utility companies face an unfamiliar landscape in which they must integrate alternative energies, expand situational awareness across the system, and deepen their relationships with customers-all while continuing to deliver reliable, safe, and affordable electricity, gas and water to everyone.By combining predictive analytics with IoT, cloud and mobile technologies, utilities companies can Lower costs, improve operational efficiency and increase equipment reliability.
Tags : 
     Group M_IBM Q2'19
By: Group M_IBM Q2'19     Published Date: Apr 10, 2019
Today's energy, environment, and utility companies face an unfamiliar landscape in which they must integrate alternative energies, expand situational awareness across the system, and deepen their relationships with customers-all while continuing to deliver reliable, safe, and affordable electricity, gas and water to everyone.By combining predictive analytics with IoT, cloud and mobile technologies, utilities companies can Lower costs, improve operational efficiency and increase equipment reliability.
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     Group M_IBM Q2'19
By: ipoque     Published Date: Feb 14, 2019
Application-aware vEPC is the key to SDN/NFV service deployments. Deep packet inspection software provides granular network data, which lays the foundation for application awareness in mobile networks. This case study explains how a leading provider of virtualized network solutions uses the best-berforming deep packet inspection (DPI) software R&S®PACE 2 by Rohde & Schwarz to provide their CSP customers with overall network intelligence at a highly granular level.
Tags : dpi, deep packet inspection, vepc, sdn, nfv, network analytics, virtual network
     ipoque
By: Marketo     Published Date: Feb 11, 2019
Lead generation has become an important strategy for modern marketers, as they strive to create demand and get their messages heard by increasingly sophisticated, multi-channel buyers. In today’s complex world, marketers should use lead generation to build brand awareness, nurture prospects and customers, qualify leads, and ultimately generate measurable revenue. In this comprehensive, 160 page guide, we cover topics ranging from content marketing and website SEO to telesales and content syndication — all through the lens of lead generation. Packed full of checklists, charts, and thought leadership from the leading experts in marketing today, TheDefinitive Guide to Lead Generation will teach you how to collect information from prospects across every channel, and deliver the highest quality leads to your sales team. ResizedImage389253 dog with laptop lead generation You’ll learn how to: Define a lead and understand his or her buying journey Build a robust lead generation strategy t
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     Marketo
By: Pattern     Published Date: Jan 28, 2019
As an eCommerce professional you're always looking for ways to sell more online. With Amazon capturing roughly 49.1 percent of all online retail spend in the United States it is the perfect platform to boost sales and awareness of your products. But with the number of sellers and products added to Amazon every day, how can your product rank number one in an Amazon search? Our Ultimate Guide to Amazon SEO will give you the tips and tricks you need to make the most out of your Amazon product listings and get to the top of Amazon's search results.
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     Pattern
By: Pattern     Published Date: Jan 09, 2019
As an eCommerce professional you're always looking for ways to sell more online. With Amazon capturing roughly 49.1 percent of all online retail spend in the United States it is the perfect platform to boost sales and awareness of your products. But with the number of sellers and products added to Amazon every day, how can your product rank number one in an Amazon search? Our Ultimate Guide to Amazon SEO will give you the tips and tricks you need to make the most out of your Amazon product listings and get to the top of Amazon's search results.
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     Pattern
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