social analytics

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By: Cision     Published Date: Sep 10, 2015
Why Social Media In Retail?
Tags : social engagement, social media analytics, social media integration, social media listening
     Cision
By: Cision     Published Date: Sep 10, 2015
Highlighting social media’s impact and ROI across industries.
Tags : social engagement, social media analytics, social media integration, social media listening
     Cision
By: Cision     Published Date: Sep 10, 2015
Good customer service on social media can make the difference between an angry churn or a satisfied consumer. Have you implemented social customer service into your business?
Tags : social engagement, social media analytics, social media integration, social media listening
     Cision
By: Cision     Published Date: Aug 23, 2016
Social media has transformed the way we share and consume the news. But are your target journalists embracing it?
Tags : social engagement, social media analytics, social media integration, social media listening
     Cision
By: Online Marketing Summit     Published Date: Apr 21, 2010
Register for this free virtual event on Thursday, May 27th with the best and latest online marketing educational content including best practices, case studies, research and more. You can expect: *Seven tracks covering all major domain of online marketing, including Social Media, Search Engine Marketing and Optimization, Web Analytics, Mobile, Email and Demand Generation; * Content for all skill levels from the online novice to the eMarketing expert, there are sessions that will benefit all corporate, brand and online marketers; *Online marketing education kiosks and learning centers provide you additional access to 1-on-1 consultations, whitepapers and webcasts; *Live Q&A at the end of each session. Speakers and expert practitioners further explain the tactics learned in the session, answering questions and providing live support. Virtual Peer Networking gives you the opportunity to network, collaborate and share ideas with strategic marketers from leading companies around the world, so register now!
Tags : oms, online marketing summit, online marketing, emarketing, strategic marketing
     Online Marketing Summit
By: Interactive Intelligence     Published Date: May 07, 2012
IT strategies in insurance have traditionally been driven by business objectives and business strategy. But with technology advancements for mobile solutions, social media, analytics, content management (ECM), and process automation, insurers can now take a conjoinment view to evaluate opportunities and drive differentiation. Read more in this paper from Mark Breading of Strategy Meets Action.
Tags : interactive, technology, ecm, process automation, social and mobile technology
     Interactive Intelligence
By: MoreVisibility     Published Date: May 07, 2012
LinkedIn connections and groups foster a lot of interaction among professionals, who can discuss their respective industries and job functions. Learn more about the three main opportunities for you to become a master link builder on LinkedIn.
Tags : morevisibility, marketing, social media, emerging marketing, internet marketing, web analytics
     MoreVisibility
By: MoreVisibility     Published Date: May 07, 2012
Social media, social media, social media! It's all that anyone online is talking about these days. What people aren't talking about are ways to successfully measure their social media efforts. Read to learn more.
Tags : morevisibility, social media, marketing, emerging marketing, internet marketing, web analytics
     MoreVisibility
By: Webtrends     Published Date: Jun 13, 2011
All that data from the web, social and mobile, but how do you get actionable insight? Download tips and stories from John Lovett and Webtrends so you can create a culture of measurement in your company.
Tags : webtrends, digital marketing, web analytics, business intelligence, customer intelligence, social media, data overload, mobile analytics
     Webtrends
By: SAS     Published Date: Sep 09, 2010
Collectively - representing more than 100 million unique visitors and more than a billion tweets per month - social media is a force too powerful to ignore. So how Do You Measure and Manage the Impact of Social Media?
Tags : sas, social media metrics, descriptive statistics, social network analysis, text analytics, measurement
     SAS
By: Facebook     Published Date: Jun 15, 2011
Nielsen and Facebook recently joined forces to develop effective, near-real time ad effectiveness solutions to determine consumer attitudes, brand perception and purchase intent from advertising, including aided awareness, ad recall, message association, brand favorability, and purchase consideration.
Tags : facebook, nielsen, advertising, social media impression, social networking, customer engagement, brand marketing, social advocacy
     Facebook
By: IBM     Published Date: Aug 08, 2012
This white paper examines the role social media can play in presenting a more strategic view of customer data and how the right combination of technologies can deliver insight to help companies more effectively meet perpetually shifting consumer demands expressed through, and influenced by, these dynamic communication channels. Discover the implications of social media for marketing and sales, as well as IT. And learn the how and why social media tools and applications can be integrated with existing technology investments.
Tags : social media analytics, consumer insight, marketing digitization, ibm, facebook, strategic considerations, lower cost, influence
     IBM
By: Adobe     Published Date: Aug 22, 2013
Some people want more "likes" because their goal is increased awareness. Others may struggle with losing customers and want improved customer service to reduce churn rates. Whichever challenge your strategy is trying to solve, you will find only a short-term solution if you deal with each challenge in isolation. What you need is an integrated approach that puts social media at the heart of your business as a solid foundation for long-term growth.
Tags : customer experience management, social media data, web trends and analytics
     Adobe
By: sweetiQ     Published Date: Oct 29, 2012
Smartphones and the social, local, mobile ecosystem are the future of retail. Where once there was the yellow pages, today's mobile consumer has much more access to information. Read on to learn how to presence on the social local and mobile web.
Tags : local listing management, google+ local, google places, location-based marketing, local search, local search optimization, business listings, solomo
     sweetiQ
By: Silverpop     Published Date: Feb 04, 2013
Strategies, tactics, videos and worksheets aimed at educating and empowering you to tackle the six biggest digital marketing trends in 2013 and giving you a leg up on the competition.
Tags : digital marketing, email marketing, automation, mobile, user experience, social media, search, optimization
     Silverpop
By: IBM     Published Date: Oct 10, 2013
The growth of cloud, mobility, social business and big data mean that botnets, credit card theft, cyber criminals and other external threats pose increasing risk to business continuity, financial stability and brand reputation. Read the white paper, “Preventing security risks in real time,” to learn how this new reality is forcing the evolution of organizations’ defenses to become more intelligent—using global analytics to scale visibility across broad data sets, both diverse and complementary, in real time.
Tags : cloud, mobility, social business, big data, external threats, business risks, business continuity, financial stability
     IBM
By: Oracle     Published Date: Nov 05, 2013
This white paper draws from a recent Facebook survey to investigate the demographics of Facebook fans; how fans are acquired, discover pages, and engage; and best practices on how brands can optimize social strategies.
Tags : social media, social media marketing, marketing, facebook, social strategies, analytics, web analytics, optimization
     Oracle
By: Oracle     Published Date: Nov 05, 2013
As social media use has grown, an urgent need has emerged to correlate the information generated through social data with existing consumer information, and integrate it with sophisticated data management systems. This white paper describes how organizations can blend social insights with more-traditional data in an integrated customer data hub to optimize social strategies and create outreach efforts, new products, and campaigns grounded in real-time, repeatable, automated, and scalable analysis.
Tags : business intelligence, integrated marketing, social media strategy, content marketing, insight, social data, customer hub, social analytics
     Oracle
By: Cisco     Published Date: Sep 15, 2015
IDC finds that leveraging data analytics in business decisions is becoming a top priority for an increasing number of companies. This in turn is placing new demands on IT organizations; the need is twofold: to manage new streams of unstructured data from sources such as social media and to speed response times to deliver real-time analytics.
Tags : sap, analytics, data, real-time
     Cisco
By: Qlik     Published Date: Oct 13, 2015
Business intelligence and analytics leaders must re-evaluate and evolve the capabilities of their teams to ensure that they can leverage bimodal work practices to engage, communicate and adapt to new developments in business analytics, including diagnostic and predictive analytics.
Tags : qlik, data discovery, business intelligence, analytics, user produced content, cloud, social, data visualization
     Qlik
By: AWS     Published Date: May 18, 2018
We’ve become a world of instant information. We carry mobile devices that answer questions in seconds and we track our morning runs from screens on our wrists. News spreads immediately across our social feeds, and traffic alerts direct us away from road closures. As consumers, we have come to expect answers now, in real time. Until recently, businesses that were seeking information about their customers, products, or applications, in real time, were challenged to do so. Streaming data, such as website clickstreams, application logs, and IoT device telemetry, could be ingested but not analyzed in real time for any kind of immediate action. For years, analytics were understood to be a snapshot of the past, but never a window into the present. Reports could show us yesterday’s sales figures, but not what customers are buying right now. Then, along came the cloud. With the emergence of cloud computing, and new technologies leveraging its inherent scalability and agility, streaming data
Tags : 
     AWS
By: Comcast Business     Published Date: Oct 19, 2018
Technology has had a truly transformative impact on the healthcare space. Thanks to innovations in technology, tools and their respective processes, the practice of treating patients has shifted from mostly reactive to proactive, enabling physicians and caregivers to approach healthcare in a more holistic fashion. As part of that shift, hospitals, wellness centers and physicians’ offices are focusing on providing value over volume1, taking healthcare beyond the four walls of the facility and into patients’ homes, places of work and social centers. The concept of whole health is much easier to attain with technology such as artificial intelligence, analytics, wearables and mobile health (mHealth) apps, to name a few.
Tags : 
     Comcast Business
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