As map providers move to a highly modular, platform-centric approach, get an understanding of the value being delivered and how you can harness the benefits and apply them to advertisement campaigns to attain more granular segmentation, precise targeting and a better audience experience. In this report by Counterpoint Technology Market Research, learn why the HERE Open Location Platform – described as super-rich, always up-to-date, and a neutral offering – is a leader in the location data arena.

in our 24-criteria evaluation of experience optimization platform (EoP) providers, we identified the eight most significant ones — Adobe, dynamic Yield, Evergage, Monetate, optimizely, oracle, sAs, and sitespect — and researched, analyzed, and scored them. this report shows how each provider measures up and helps customer insights (Ci) professionals make the right choice.

More and more financial institutions are partnering with fintechs and leveraging Application Program Interfaces (APIs) to attract new prospects and to delight current consumers through unprecedented Customer Experience (CX). APIs offer a bridge between systems while paving a digital path to a connected financial ecosystem. The institutions that are able to drive this digital transformation successfully, do not think of these capabilities as additional channels and services. Rather, these institutions understand that they must move from a vision of banking as a physical network of branches and ATMs, to a digital platform, comprising core capabilities such as account servicing and the provision of financial products that can be accessed wherever, and whenever, customers wish. Join this webinar and learn how these institutions are building a digital banking platform with APIs. Presented by: Angie Campos, Industry Marketing for FS&I, MuleSoft Michel Vaja, Head of UK Payments Practice, C

Well-designed APIs, created along with a holistic integration strategy with Anypoint Platform, create a seamless omnichannel experience that customers want and businesses need. To deliver a reliable and unified experience more quickly, companies must adopt a new approach that involves an omnichannel architecture. Across industries from healthcare to banking to retail, MuleSoft is powering omnichannel strategies that result in faster time to market, improved customer satisfaction, and increased revenue. Watch this webinar, including a demo, to learn how to: Take an API-led approach to omnichannel that enables companies to deliver a unified experience 5x faster Leverage Anypoint Exchange to enable consistency by design through the reuse of integration assets across channels, translating to a consistent experience for your customers Prepare for the future (and future channels) with support for different deployment models with a single, unified platform Presented by: John Withers, Produ

The competitive advantages and value of BDA are now widely acknowledged and have led to the shifting of focus at many firms from “if and when” to “where and how.” With BDA applications requiring more from IT infrastructures and lines of business demanding higher-quality insights in less time, choosing the right infrastructure platform for Big Data applications represents a core component of maximizing value. This IDC study considered the experiences of firms using Cisco UCS as an infrastructure platform for their BDA applications. The study found that Cisco UCS contributed to the strong value the firms are achieving with their business operations through scalability, performance, time to market, and cost effectiveness. As a result, these firms directly attributed business benefits to the manner in which Cisco UCS is deployed in the infrastructure.

Branch-office network to optimum levels.

As map providers move to a highly modular, platform-centric approach, get an understanding of the value being delivered and find out how governments can harness the benefits and apply them across regions to enhance mobility, experiences and safety. In this report by Counterpoint Technology Market Research, learn why the HERE Open Location Platform – described as super-rich and always up-to-date, is a leader in the location data arena.

The Marcus Buckingham Company, an ADP Company, commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) enterprises may realize by deploying StandOut. The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of StandOut on their organizations. To better understand the benefits, costs, and risks associated with this investment, Forrester interviewed several customers with experience using StandOut. StandOut is an integrated suite that pairs a technology platform with coaching to help organizations achieve their talent activation goals. Prior to using StandOut, the interviewed organizations did not have a structured program to improve and measure employee engagement and performance. Organizations used annual surveys and annual performance reviews, and some even encouraged weekly check-ins, but there was no guidance on how to complete these tasks, and the data t

Is your organization truly meeting the expectations of your customers and delivering a differentiated experience that builds revenue growth and loyalty? Although there is currently a lot of focus on what constitutes the ideal digital experience, few organizations have successfully executed a strategy that takes the entire digital experience equation into consideration. Download this whitepaper now to learn the 5 keys to the digital experience equation and to read case stories on companies who have gotten it right.

Learn the 20 key commerce metrics that you should be tracking to measure and optimize your commerce results. For each metric, you will learn what it means, why you should be tracking it, industry benchmarks. Download the eBook now.

Choosing the right technology to design and orchestrate customer engagement across all digital channels and voice is key to delivering on customer expectations for effortless omnichannel experiences.

Today’s customers expect a seamless, intelligent and personalized experience that operates at the speed of the cloud and is continuously available regardless of location or platform. To deliver an optimal customer experience that will enable you to stay ahead of competitors you need a distributed, responsive and intelligent architecture which is only possible when the right database is in place. Read this eBook to learn how your database technology decisions can affect your ability to deliver either a transformational customer experience or a lackluster, dissatisfying encounter that benefits your competitors, not your bottom line.

Robust Data Management Platforms drive intimate customer experiences. You know the importance of identifying your best customer segments and treating them right. You also know that takes a ton of work. But it’s work that we can help you accomplish with our integrated and secure Data Management Platform (DMP). By using Adobe Audience Manager, our DMP offering, you'll aggregate data from all your sources to better understand your current customer segments, while we also help you identify new audiences to target. The new Forrester Wave™: Data Management Platforms, Q2 2017 says “Adobe was a DMP Forrester Wave leader in 2013 and 2015, and continues to set the pace in this Forrester Wave.” See where we receive the highest scores and why we are named a Leader in this report.

Adobe is the only Leader in Digital Intelligence Platforms. Digital intelligence with scope and depth. Your customers come to you from different places, so your data insights should do the same thing. Adobe Experience Cloud’s digital marking and analytics solutions help you combine insights from existing, new, and emerging channels. Read the Forrester Wave™: Digital Intelligence Platforms, Q2 2017 to find out why we stand alone among DI platform vendors.

"Your business relies on the cloud for agility, cost savings, and scalability, but how do you ensure that the cloud technologies enabling your business aren’t also introducing security risks, impacting customer experience (CX), or costing more than anticipated? That’s where Akamai comes in. This e-book explains how Akamai’s cloud delivery platform is designed to make the cloud work for you by extending and enabling your cloud infrastructure. Download the e-book to learn how Akamai can help you: Protect your business from cyberattacks Deliver more engaging online experiences Offload traffic to maximize scale, reliability, and cost efficiency"

"Your business relies on the cloud for agility, cost savings, and scalability, but how do you ensure that the cloud technologies enabling your business aren’t also introducing security risks, impacting customer experience (CX), or costing more than anticipated? That’s where Akamai comes in. This e-book explains how Akamai’s cloud delivery platform is designed to make the cloud work for you by extending and enabling your cloud infrastructure. Download the e-book to learn how Akamai can help you: Protect your business from cyberattacks Deliver more engaging online experiences Offload traffic to maximize scale, reliability, and cost efficiency"

"Your business relies on the cloud for agility, cost savings, and scalability, but how do you ensure that the cloud technologies enabling your business aren’t also introducing security risks, impacting customer experience (CX), or costing more than anticipated? That’s where Akamai comes in. This e-book explains how Akamai’s cloud delivery platform is designed to make the cloud work for you by extending and enabling your cloud infrastructure. Download the e-book to learn how Akamai can help you: Protect your business from cyberattacks Deliver more engaging online experiences Offload traffic to maximize scale, reliability, and cost efficiency" "Your business relies on the cloud for agility, cost savings, and scalability, but how do you ensure that the cloud technologies enabling your business aren’t also introducing security risks, impacting customer experience (CX), or costing more than anticipated? That’s where Akamai comes in. This e-book explains how Akamai’s cloud delivery plat

"Your business relies on the cloud for agility, cost savings, and scalability, but how do you ensure that the cloud technologies enabling your business aren’t also introducing security risks, impacting customer experience (CX), or costing more than anticipated? That’s where Akamai comes in. This e-book explains how Akamai’s cloud delivery platform is designed to make the cloud work for you by extending and enabling your cloud infrastructure. Download the e-book to learn how Akamai can help you: Protect your business from cyberattacks Deliver more engaging online experiences Offload traffic to maximize scale, reliability, and cost efficiency"

"Your business relies on the cloud for agility, cost savings, and scalability, but how do you ensure that the cloud technologies enabling your business aren’t also introducing security risks, impacting customer experience (CX), or costing more than anticipated? That’s where Akamai comes in. This e-book explains how Akamai’s cloud delivery platform is designed to make the cloud work for you by extending and enabling your cloud infrastructure. Download the e-book to learn how Akamai can help you: Protect your business from cyberattacks Deliver more engaging online experiences Offload traffic to maximize scale, reliability, and cost efficiency"

While there are significant potential benefits to migrating to a hyper-converged system, true cost and real life experience are critical decision factors. To accurately establish a case for going to one platform or another, you need a strong fact-based analytical methodology and approach. Download this Edison Group white paper to better understand the cost and measureable effort benefits of hyper-converged appliances. Dive into the details for the VCE VxRail Appliance from Dell EMC, including total cost of ownership, total cost of acquisition and relative work efforts to install, initialize and maintain as compared to building your own system.

Mobile isn’t about devices, it’s about people. Understanding this helps mobile leaders deliver contextual content that creates personalized mobile customer experiences. With a mobile leadership mindset, you can build a platform for increasing engagement and loyalty – and driving better commerce results.

While there are significant potential benefits to migrating to a hyper-converged system, true cost and real life experience are critical decision factors. To accurately establish a case for going to one platform or another, you need a strong fact-based analytical methodology and approach. Download this Edison Group white paper to better understand the cost and measureable effort benefits of hyper-converged appliances. Dive into the details for the VCE VxRail Appliance from Dell EMC, including total cost of ownership, total cost of acquisition and relative work efforts to install, initialize and maintain as compared to building your own system.

Honda uses Adobe Social to effectively engage European fans of cars, motorcycles, robots, jets, and other inventive products through a single, coordinated effort

A study of 21 companies commissioned by Red Hat, found that infrastructure platforms based on Red Hat Enterprise Linux experienced 34% lower total cost of ownership per user compared to platforms running Windows Server. Included were server infrastructure costs, staffing efficiencies, and lost productivity.

Consistency and customer experience are key to quality and profitability in retail. Manual reporting processes can be unwieldy and time-consuming, but bringing together all compliance procedures under one digital platform means fast, consistent and easy-to-access performance data. Using real-time insights into best practice improves the reporting of quality control, stock loss prevention, inspection processes, logistics and more – saving time, increasing efficiency and boosting customer satisfaction. Benefits include better branding through monitoring rollouts with uploaded photos and videos, protection against shrinkage through improved inspection processes and audits, and clearer visibility of issues which means a speedier response.